sem-fu

search engine marketing for everyone

Just a kid who was lucky enough to fall into search. I really need to add some more info about myself here.

Dec
04

Analysis

Posted under Uncategorized by Waldo

The point of a paid search product isn’t to build/deploy an object and let it deliver leads or conversions.  Search Analysts need to put an idea into the engines and then take a step back to watch it behave.

Analysts, not builders.

- W, waldo@sem-fu.com

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